Girard developed a friendship with Charles Eames in the 1940s when the two men realized they had coincidently designed almost identical modern radio cabinets and were both experimenting with plywood chairs. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. Photography courtesy of Braniff Airways Foundation, Copyright. A Designer's Universe smow Blog English", "Alexander Girard, "the color-fool" - Graphine", Alexandar Girard's works in Columbus, Indiana, https://en.wikipedia.org/w/index.php?title=Alexander_Girard&oldid=1139557987, American expatriates in the United Kingdom, Short description is different from Wikidata, Creative Commons Attribution-ShareAlike License 3.0, Royal Institute of British Architects, Royal School of Architecture in Rome, Architecture, textile design, interior design, Radio cabinets, interiors for Detrola Corporation (1943), Exhibition design, "Design for Modern Use, Made in U.S.A." Museum of Modern Art (1950), Rieveschi residence, Grosse Pointe, Michigan (1951), Exhibition design, "Good Design" Home Furnishings Exhibition, Museum of Modern Art (1954), Exhibition design, "Textiles and Ornamental Arts of India" Museum of Modern Art (1954), "Day of the Dead" documentary film, collaboration with Charles Eames (1956), Nativity Exhibition, sponsored by Hallmark Cards, Atkins Museum, Kansas City, Missouri, Penthouse apartment for Hallmark Cards, Hallmark Building, Kansas City (1962), Gregory residence, Wayzata, Minnesota (1963, with architect I.W. Ive played a lot of evil, ball-breaking women. The typeface was employed across Braniff's operations, on everything from airplane livery to timetables, matchbooks, and serving pieces. St. Petersburg. Do something to make the performance lively and interesting. At Herman Miller, Girard had the freedom to express himself. A cast aluminium frame supports an upholstered seat that is shaped in steel and buffered with rubber edging. BCPL Archives", "Vitra Design Museum present Alexander Girard. More Ways To Browse Peru Blanket Alexander Girard Pillows Retro Quilt Set Vintage Airline Collectables Airline Aluminum Airline Chair . They were essentially given free reign for a total re-design over anything and everything that represented Braniff International Airlines. During his tenure, he created over 300 textile designs in multitudes of colorways, wallpapers, prints, furniture, and objects. In 1967, Herman Miller introduced a line of seating by Girard, based on his work for Braniff. This rare chair belongs to the Braniff airline furnishings, produced by Herman Miller and available for private customers in 1967 only. Alexander Girard (May 24, 1907 - December 31, 1993), affectionately known as Sandro, was an architect, interior designer, furniture designer, industrial designer, and a textile designer. Braniff International 90th Anniversary. Alexander Girard For Braniff International. 747 Braniff Place. Free shipping for many products! Even when he fell in love - and that was frequently - he was never submerged by disappointment. Folk art played a pivotal role in Girards art inspiration and eventually collection. A true piece of history: the Braniff Chair by Alexander Girard. Braniff Mach 2.0. Billie Muraben is a London-based arts and culture writer and editor who teaches graphic communication design at Central Saint Martins. . Alexander Calder was hired in 1972 to paint a full sized Douglas DC-8, which became the world's first flying canvas and he repeated the performance again for America's Bicentennial in 1976. The chair is in good condition, the upholstery is soft, the vinyl shows two small damages. Economy fares had only recently been introduced, and the opportunity to fly still existed mainly in the realm of the rich and famous; planes were white and gray, and airports resembled military aircraft hangers. Sign up for our mailing list to receive new product alerts, special offers, and coupon codes. Photography courtesy of Braniff Airways Foundation , whose boutique may be found here. There are two certitudes commonly assigned to midcentury designer Alexander Girard: He was the least well-known of the great designers at Herman Miller in the 1950s and 1960s, and he was the greatest colorist and textile designer of modern time. . It also further cemented Braniffs reputation for blending style with arrogance, the flip side of its relationship with Madison Avenueand it was precisely this arrogance that would ultimately lead to the airlines demise. Robertson Aircraft Corporation was a post-World War I American aviation service company based at the Lambert-St. Louis Flying Field near St. Louis, Missouri, that flew passengers and U.S. Air Mail, gave flying lessons, and performed exhibition flights.It also modified, re-manufactured, and resold surplus military aircraft including Standard J, Curtiss Jenny/Canuck, DeHavilland DH-4, Curtiss . Quick View. Boeing 707 removable orange solid scheme, 1965. A Modern Master of Color and Pattern . Braniff International announces the end of the plain plane. Boeing 707 upholstered with Orange Solid, Checker, and Toostripe by Alexander Girard, 1965. Ephemeral, disposable, they served only one purposeto let someone know "I'm here. Girard designed an amazing palette of bright and vibrant colours that were painted on Braniffs jet aircraft along with corresponding interiors with bright and colourful seat fabrics. As the director of Herman Miller's Textile Division from 1952-1973, his designs helped imbue postwar modernism with playfulness, and wit. Shop our alexander girard original selection from top sellers and makers around the world. 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They were brought on board by advertising firm Jack Tinker & Partners, namely by account executive Mary Wells, whod been charged with transforming Braniff from a relatively small name in the aviation business to the airline representing the golden age of travel. All five DC-8 aircraft were initially left in the Green and Yellow Panagra Color Scheme but black Alexander Girard Braniff International titles were added down both sides of the fuselage replacing the Pan American Grace titles. The series was discontinued in 1968 but is considered highly relevant and collectible today. The airline had made brave, transformative decisions regarding design and culture. Braniff International Airways turned to architect-designer Alexander Girard when it refreshed its brand in 1965. Each card featured a Girard illustration and English phrase, with Spanish and Portuguese translations for the Jet Set crowd. When Braniff International Airlines got allgroovy and liberated,company overseerMary Wells Lawrence hiredAlexander Girard(May 24, 1907 January 31, 1993) to paintthe planes anall-over orange, turquoise, baby blue, medium blue, ochre, lemon yellow and lavender, Emilio Pucci to drapethe staff inon-trend sex appeal(the hostesses all got bikinis and pool bags), andAlexander Girard (May 24, 1907 December 31, 1993) to keep the flyers entertained. This amount is subject to change until you make payment. Wells, Lawrence, and Braniff were chasingand enjoyingthe sweet smell of success. Alexander Girard became director of design for Herman Miller's textile division in 1952, a time when fabrics, especially in the office, tended toward the utilitarian, drab and pattern-less. The new look, and particularly the in-flight experience, blurred the lines between empowerment and objectification, and was emblematic of a broader shift in culture and attitude, with Madison Avenues ad agencies seen as modern pioneers of this mindset. Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. This project enabled him to redesign everything that involved the airline, from the check in desk, to the furniture in the customer lounged and even to to the sugar packets. | Powered by Shopify. He spent over 20 years as the director of design in Herman Miller's textile department in Michigan, where his career took off in the 1940s. He designed posters featuring art from South America for Dallas/Fort Worth International Airports lounge, and furnished it with pieces by Charles and Ray Eameshis colleagues at Herman Miller. googletag.cmd.push(function() { googletag.display('Unit3'); }); Infinite are mans expressions of beauty and love; open your eyes your ears and Designer and architect Alexander Girard was responsible for the design of over 17,000 elements for Braniff including the creation of a new typeface, seen in the 1965 annual report and 1967 timetable shown here. View cart for details. Color, color, color - in fabrics, photos, objects, ink, and paint - was applied everywhere. . He had a very close friendship and professional relationship with George Nelson and Ray & Charles Eames and became head of the textile department of the Herman Miller company. For additional information, see the Global Shipping Program, Vintage Alexander Girard Braniff Wool Blanket Pink, Gold, Orange Plaid. Girard reprised the feat for Braniff International Airways in the mid 1960s, designing no less than 17,543 different itemsfrom logo to lounge furniture. Yes I have a dark side, doesnt everyone? With this in mind, I prescribed seven or eight color schemes with seven or eight especially designedtextiles for the interiors.. In a book that became to be known as 'The People of the Abyss' London described the time when he lived in the Whitechapel district sleeping in workhouses, so-called doss-houses and even on the streets. Photography courtesy of Braniff Airways Foundation, Copyright. Where air stewards had previously been presented as staid experts in safety, at Braniff, they were reappointed as air hostesses, dressed in uniforms that reflected contemporary fashion trends. These colorful, whimsical objects inspired him, as his designs continue to inspire us. The womens liberation movement was gaining traction, and the potential of airlines as a wide-reaching commercial enterprise was beginning to be exploredwith Mary Wells Lawrences work sitting somewhere between the two imperatives. In 1965 Girard was commissioned with a complete redesign for Braniff Airlines, from chairs to settees, from wall hangings to blankets, from flight bags to whole planes. And you can also follow us on Facebook, Instagram and Twitter. Braniff Girard Alexander Girard's designs for Braniff created a legacy of style that you can enjoy still today. The cooperation was accompanied by a warm personal relationship between the De Pree family of Herman Miller and the Fehlbaum family of Vitra. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. . [2] Early life [ edit] He was born in New York City to an American mother from Boston and a French-Italian father. Braniff had recently been bought by Troy Post, who worked in insurance. Seats upholstered with Toostripe and Checker by Alexander Girard, 1965. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. A true piece of history: the Braniff Chair' by Alexander Girard. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. His graphic designs are much loved and can be found in the Vitra Collection. Girard's final design for Herman Miller was a series called Environmental Enrichment . 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